Meet our creative process

The animation production process may seem complicated ... and sometimes it actually is. Below you can find our step-by-step process of creating animation. Sometimes we have to accelerate or take a shortcut, but we always go for a breathtaking effect :)

1. BRIEF

We start with brief. This is the basis for further work. We must know the needs and what will be the main role of our animation.

2. SCRIPT

At this stage we gather information, analyze the brief and work out the main ideas for the animation.

3. STORYBOARD & CONCEPT ART

This is where we turn all the words into images! We present our concept arts for the whole animation and we prepare first draft of the storyboard.

4. ILLUSTRATIONS

Here comes real fun and truly hard work. We prepare illustrations that will go into the crafty hands of our animators.

5. ANIMATING

After setting all the pieces into the right places we can finally start animating. This is the moment when most of the magic happens.

6. SOUND DESIGN

One of the final steps is working over the audio. We record voice-over at our studio and on top of everything add some crucial sfx.

7. ANIMATION IS READY!

We’re finally satisfied by the effects of weeks of our hard work :)

* after each stage we need you approval
* adjustments can be made on each step of the production